Priyanka Chopra is the new trend setter: After performing brilliantly in Quantico, Priyanka Chopra is all set to open her own production house company with the name of Purple pebble Pictures.

For this current year she is all planned to produce and release 3 regional films. “Bam bam bol raha hai kashi” (Bhojpuri) starring very popular in Bhojpuri cinema as Nirahau. her second release as a producer will be a Marathi film “Ventilator” which will be directed by Ferrari ki sawari’s fame Rajesh Mapuskar. Her third release will be a Punjabi film.

It is too early to decide the verdict or predict the collections or even what sort of content PC is about to deliver but one thing is for sure that these regional films have become huge enough to catch the eyes of producers and it is necessary as well because this will not only flourish the rich Indian culture but also promotes young and hidden talent.

Priyanka said, ”Today, entertainment has a wide canvas which is not restricted by language or medium. At Purple Pebble Pictures, we are aspiring to erase boundaries and create an environment where the content / story is the hero. We are a country filled with exceptional young talent and our endeavor is to provide a platform for talent across the entertainment business to showcase their abilities. At the end of the day, we are storytellers and that is only enhanced by being able to tell stories in varied languages. Regional cinema in India has such amazing depth and great cinematic talent. It’s been long cherished dream to be able to tell stories in various languages reaching the heartbeat of our country. There is a huge audience for these films and I am very excited to be a part of these three amazing projects”.

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